WELCOME TO CRU BEAUJOLAIS!
A wondrous place where our Joie de Vivre meets our Raison d’Etre (he then buys her a bottle of Morgon and they proceed to play a heated game of Cribbage.) We’re talking about this one classification of wine with a brand name more synonymous with cheap and chuggable. It is one grape variety, that for many, is portrayed as pedestrian at best. About a tiny southern step-brother of a King, divided into a unique set of even smaller identities that inspire a select few in comparison it’s neighboring appellations. And at the same time we’re talking about a wine that has long been the hidden favorite of just about every true student of wine. It’s certainly no longer the best kept secret of Somms that it used to be but we can rest assured, and very thankful, that it won’t be fully corrupted any time soon either.